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Equipe de Marketing

Equipe de Marketing

We are a Brazilian company specialized in information technology for the healthcare market.

925 posts •
Advantages of using email marketing in the clinic
Medical Marketing

Advantages of using email marketing in the clinic

E-mail is a tool used quite frequently in communication between companies and customers, whether to promote a new service, send a satisfaction survey, or even remember a special date. Therefore, it can be

    2 min read
    Why is it necessary to have a medical website? Discover 5 reasons
    Medical Marketing

    Why is it necessary to have a medical website? Discover 5 reasons

    With the job market increasingly competitive, the presence on the internet has become something essential for companies that want to stand out, and concerning health professionals, it could not be different. Many are

      2 min read
      How to improve the patient's journey in the clinic?
      Medical Marketing

      How to improve the patient's journey in the clinic?

      When we talk about the patient's journey, we are referring to the set of steps that he goes through until the moment of the clinic's assistance. This process starts

        3 min read
        Social media for doctors: tips for attracting patients
        Medical Marketing

        Social media for doctors: tips for attracting patients

        Social networks have been an important tool to bring companies closer to their customers, and in the health area, it is no different. Many health professionals are already present on the web to

          2 min read
          Medical marketing: how to build a good online reputation
          Medical Marketing

          Medical marketing: how to build a good online reputation

          With the practicality that technology has been providing us and easy access to the internet, it is without a doubt that searching for information online on a certain subject has already become a

            2 min read
            Humanized service: 4 tips to carry it out successfully
            Medical Marketing

            Humanized service: 4 tips to carry it out successfully

            In recent times a lot has been said about humanized medical care, but unfortunately, not all professionals know how to practice it. Whether due to the physical structure of the service location or

              2 min read
              Health professionals on Youtube: how to create a channel step by step
              Medical Marketing

              Health professionals on Youtube: how to create a channel step by step

              Youtube has in recent years become much more than just a platform for posting videos, today it is also considered a social network. Through this site, thousands of people create content for a

                2 min read
                Medical marketing: how to make your website appear on the first page of Google
                Medical Marketing

                Medical marketing: how to make your website appear on the first page of Google

                Internet presence is extremely important for medical marketing, and when creating a website you will notice a significant increase in the number of patients. However, it is important to note that patients will

                  2 min read
                  Coronavirus in healthcare: prevention tips
                  COVID-19

                  Coronavirus in healthcare: prevention tips

                  The year 2020 began to be marked by a pandemic that has been frightening the entire population: the new coronavirus. Since March, Brazilians have remained isolated to avoid contagion, but some special care

                    3 min read
                    Coronavirus: The government of the Brazilian State SC authorizes activities in clinics and offices
                    COVID-19

                    Coronavirus: The government of the Brazilian State SC authorizes activities in clinics and offices

                    In isolation for 20 days, professionals from Santa Catarina (a Brazilian State) from the most diverse areas had to stop their activities due to the coronavirus pandemic. In a publication made in the

                      1 min read
                      A blog for doctors: know the advantages
                      Medical Marketing

                      A blog for doctors: know the advantages

                      With the ease of accessing the internet, today people often use it for the most diverse purposes, including when that annoying little pain that does not want to go away or in the

                        2 min read
                        Seven tips on how to improve clinic marketing
                        Medical Marketing

                        Seven tips on how to improve clinic marketing

                        Marketing is an essential tool for attracting new patients, and can even guarantee the permanence of those who have already visited the clinic. There are several ways to publicize your business and get

                          3 min read
                          Podcast: the new ally of medicine
                          Medical Marketing

                          Podcast: the new ally of medicine

                          After the success of YouTube channels, the new trend in the media is the Podcast. By the way, do you know what a Podcast is, what is it for, and how to use

                            2 min read
                            Humanized care: know what it is and how to practice
                            Medical Marketing

                            Humanized care: know what it is and how to practice

                            You probably have already gone to a commercial establishment where the service was not the best, right? People in a bad mood, do not answer your questions correctly and treat you as if

                              2 min read
                              Covid-19 and telemedicine: how to carry out prescriptions
                              Medical software

                              Covid-19 and telemedicine: how to carry out prescriptions

                              To protect people and reduce the spread of Covid-19, on March 20, 2020, through the Federal Official Gazette, the Brazilian Minister of Health, Henrique Mandetta, determined that during the pandemic the use of

                                3 min read
                                Youtube for healthcare professionals: learn how to get started
                                Medical Marketing

                                Youtube for healthcare professionals: learn how to get started

                                Youtube has become a large social network widely used for the dissemination of business content, and in the area of health, it has been no different. As an example, we can highlight Dr.

                                  2 min read
                                  Social networks and health professionals: know what are the restrictions
                                  Medical Marketing

                                  Social networks and health professionals: know what are the restrictions

                                  With patients increasingly connected to the internet and seeking health information daily, the health professional must keep up with this rhythm and also be present on social networks. But, did you know that

                                    2 min read
                                    How to have a good relationship and retain patients in the clinic
                                    Medical Marketing

                                    How to have a good relationship and retain patients in the clinic

                                    As important as attracting new patients is maintaining a good relationship with those who have already been to the clinic. The loyalty process has a strong connection with the experience provided to the

                                      3 min read
                                      How to attract patients through digital content
                                      Medical Marketing

                                      How to attract patients through digital content

                                      It is not news that today's patients are much more connected to the internet. A few years ago, most people turned to health insurance catalogs or phone books to find a

                                        3 min read
                                        Tips to keep your clinic safe
                                        Clinic Management

                                        Tips to keep your clinic safe

                                        When we talk about safety, several points must be analyzed, and taking care of the safety of the clinic is certainly essential. This is a factor that encompasses not only the physical structure

                                          2 min read
                                          Clinic decoration: common mistakes to avoid
                                          Clinic Management

                                          Clinic decoration: common mistakes to avoid

                                          The decoration of a clinic influences its success as much as good care. In addition to the colors used, lighting, furniture layout, and comfort are points to note when defining a good decoration.

                                            2 min read
                                            Tips for practicing sustainability in clinics and offices
                                            Clinic Management

                                            Tips for practicing sustainability in clinics and offices

                                            The term sustainability is well used today, but it came up in the mid-1980s, derived from the name "sustainable development", being used for the first time when Gro Harlem Brundtland, the

                                              4 min read
                                              The importance of Income Statement in clinics
                                              Clinic Management

                                              The importance of Income Statement in clinics

                                              The Income Statement for the Exercise is essential so that the clinic administrator can carry out an analysis of the results obtained throughout the year and thus be able to develop strategies and

                                                1 min read
                                                The importance of applying patient satisfaction surveys
                                                Clinic Management

                                                The importance of applying patient satisfaction surveys

                                                Satisfaction surveys are fundamental to the financial health of your business after all this is the best tool to find out what your patients think about your care and clinic in general. With

                                                  2 min read
                                                  Management of clinics: 5 tips to reduce the debt of patients
                                                  Clinic Management

                                                  Management of clinics: 5 tips to reduce the debt of patients

                                                  Legally speaking, an individual who does not fulfill his financial responsibility is classified as negligent. In clinics, it is common for this problem to happen, after all not all patients use health plans,

                                                    3 min read
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