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Equipe de Marketing

Equipe de Marketing

We are a Brazilian company specialized in information technology for the healthcare market.

964 posts •
Red December: month of the fight against AIDS
Commemorative dates

Red December: month of the fight against AIDS

Every new month, a new struggle. September Yellow, October Pink, and November Blue are some of the campaigns that aim to raise awareness and draw the attention of the population to the necessary

    4 min read
    Pacemaker devices will be able to connect to smartphones
    Medicine of the future

    Pacemaker devices will be able to connect to smartphones

    The Cleveland Clinic, located in Cleveland, Ohio, recently announced the top 10 medical innovations for 2021. Among them is the possibility of transmitting data from a pacemaker to the patient's smartphone.

      2 min read
      Tips for a successful online attendance
      Clinic Management

      Tips for a successful online attendance

      Several factors can influence the success of a clinic, and without a doubt, the service is the main point, and the experience the patient has in service is what may result in his

        4 min read
        Carter-Rowe Score: what it is, and how to use it in Ninsaúde Apolo
        Medical software

        Carter-Rowe Score: what it is, and how to use it in Ninsaúde Apolo

        Defined by the sum of the scores achieved in an evaluation, the Score helps health professionals to obtain a more accurate diagnosis in their care. When it comes to the area of orthopedics,

          4 min read
          Streamline attendances with Ninsaúde Apolo text templates
          Medical software

          Streamline attendances with Ninsaúde Apolo text templates

          With the Ninsaúde Apolo electronic medical record, the health professional can streamline the service in several ways, without losing the quality of the service provided. The Ninsaúde Apolo medical software has several features

            2 min read
            Happy Holidays email templates to send to patients
            Commemorative dates

            Happy Holidays email templates to send to patients

            Commemorative dates are great for strengthening ties and bringing health professionals even closer to their patients. A good way to do this is to send a personalized message so that the patient feels

              5 min read
              Identify your clinic's target audience based on demographics
              Clinic Management

              Identify your clinic's target audience based on demographics

              Whatever your area of expertise (education, health, etc.), it is essential to know which audience we are working for, and that is why it is so important to know a little more about

                3 min read
                Security Rule HIPAA - Physical Safeguards
                HIPAA

                Security Rule HIPAA - Physical Safeguards

                The third paper within HIPAA talks about the Physical Safeguards that are created to protect all of the patient information. In this blog, we find four topics that can be used as guidance

                  2 min read
                  How Canada's Health System Works
                  Medicine abroad

                  How Canada's Health System Works

                  Canada's healthcare system is very similar to the model practiced in countries like Brazil, Spain, and the United Kingdom, with universality as one of its pillars. Therefore, the entire population of

                    4 min read
                    Advantages of using the Ninsaúde Apolo electronic medical record
                    Clinic Management

                    Advantages of using the Ninsaúde Apolo electronic medical record

                    When choosing medical software, several points must be noted, and among them, the advantages that the electronic medical record presents. The medical record should not only contain a field where the professional will

                      6 min read
                      PARP inhibitors are approved in the treatment of prostate cancer
                      Medicine of the future

                      PARP inhibitors are approved in the treatment of prostate cancer

                      The Cleveland Clinic, located in Cleveland, Ohio, recently announced the top 10 medical innovations for 2021. Among them is the discovery of the effectiveness of using PARP inhibitors in the treatment of prostate

                        2 min read
                        Security Rule HIPAA - Administrative Safeguards
                        HIPAA

                        Security Rule HIPAA - Administrative Safeguards

                        Within the HIPAA Security Rule, we find a division of 7 topics that must be taken into account when we talk about the security of establishments that deal with confidential patient information, one

                          3 min read
                          Security Rule according to HIPAA
                          HIPAA

                          Security Rule according to HIPAA

                          The second of the 3 HIPAA rules talk about the protection of health data in electronic media and establishes standards for maintaining and protecting health information that is stored or transmitted electronically. The

                            3 min read
                            Blue November: prostate cancer awareness month in Brazil
                            Commemorative dates

                            Blue November: prostate cancer awareness month in Brazil

                            The movement known in Brazil as November Blue started in 2003 in Australia, and the initial idea came when some friends decided to grow a mustache, to draw attention to male health. Initially

                              2 min read
                              October 30th - Brazilian's Day of Gynecologist and Obstetrician
                              Commemorative dates

                              October 30th - Brazilian's Day of Gynecologist and Obstetrician

                              On this day 10/30, in Brazil, our honorees are the health professionals responsible for taking care of the health of the female reproductive system and helping women to give birth most safely

                                2 min read
                                Advantages of the digital odontogram
                                Dentistry

                                Advantages of the digital odontogram

                                In the area of dentistry, there is an essential tool so that health professionals can carry out their activities with greater precision. Many professionals know it by the name dental chart, others by

                                  3 min read
                                  How does Germany's healthcare system work?
                                  Medicine abroad

                                  How does Germany's healthcare system work?

                                  The German health system is divided into two types of coverage: private insurance and state insurance, the latter being also called the public system. However, unlike the SUS (Unified Health System) in Brazil,

                                    3 min read
                                    Improve the patient experience at the clinic reception
                                    Clinic Management

                                    Improve the patient experience at the clinic reception

                                    The reception is the place where the patient has the first contact with the clinic, either by email, phone, or in person. For this reason, the patient should be received in the best

                                      4 min read
                                      Can consultation prices and procedures be disclosed?
                                      Medical Marketing

                                      Can consultation prices and procedures be disclosed?

                                      Until some time ago, it was forbidden the health professional or clinics, the disclosure of values of consultations and procedures in Brazil. This means that the act of disclosing on the internet (social

                                        2 min read
                                        October 19th - World Breast Cancer Day
                                        Commemorative dates

                                        October 19th - World Breast Cancer Day

                                        Every year, the month of October stands out for being the period in which we call attention to the prevention of breast cancer, one of the most common diseases among women in Brazil

                                          3 min read
                                          The importance of using an odontogram
                                          Dentistry

                                          The importance of using an odontogram

                                          The odontogram is an indispensable tool for dental professionals. Its use is essential so that health professionals can carry out their activities with greater precision. And it also holds all the dental health

                                            3 min read
                                            How to keep the medical agenda organized before and after holidays
                                            Clinic Management

                                            How to keep the medical agenda organized before and after holidays

                                            Some commemorative dates, especially those that fall on business days and are considered holidays, end up somewhat disrupting the routine of health professionals, as it is necessary to organize the agenda very well

                                              4 min read
                                              How to use Google Alerts in medical marketing
                                              Medical Marketing

                                              How to use Google Alerts in medical marketing

                                              Alerts is a service from Google that can assist in your personal or business marketing. This tool allows the user to be notified by e-mail whenever a new quotation of a term pre-defined

                                                2 min read
                                                The importance of separating personal finances from the clinic finances
                                                Clinic Management

                                                The importance of separating personal finances from the clinic finances

                                                Carrying out the financial management of a clinic or office, as well as in any other type of company, is a very important task, and it must be done carefully. In some previous

                                                  3 min read
                                                  Privacy Rule according to HIPAA
                                                  HIPAA

                                                  Privacy Rule according to HIPAA

                                                  The first rule to be considered on HIPAA is the Privacy Rule, which raises the standards for the Privacy of Individually Identifiable Health Information in the USA. This Rule sets the appropriate safeguards

                                                    3 min read
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