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Equipe de Marketing

Equipe de Marketing

We are a Brazilian company specialized in information technology for the healthcare market.

944 posts •
January Purple: leprosy awareness and prevention
Commemorative dates

January Purple: leprosy awareness and prevention

Leprosy is an infectious disease that affects the skin and nerves and is considered one of the oldest diseases of mankind.  In the past, leprosy was called leprosy and surrounded by prejudice, especially

    3 min read
    Pharmaceutical industry: trends to come
    Medicine of the future

    Pharmaceutical industry: trends to come

    With a capital of more than 1.2 billion at stake and the pace of technological disruption, the pharmaceutical industry is adapting quickly to the new times. With advances in Artificial Intelligence (AI)

      4 min read
      Health systems: Bismarck model vs. Beveridge model
      Medicine of the future

      Health systems: Bismarck model vs. Beveridge model

      This year 2020 will also be remembered as the year in which the health systems of different European countries were put to the test by the crisis of the new coronavirus. Bismarck and

        3 min read
        Cardiovascular risks in the elderly: O.P. Score

        Cardiovascular risks in the elderly: O.P. Score

        The growing proportion of older individuals considerably increases the burden of chronic diseases, signaling the need for greater attention to the prevention of chronic diseases in this population. Since the 1950s, the world

          4 min read
          Safety rules HIPAA - Technical measures
          HIPAA

          Safety rules HIPAA - Technical measures

          HIPAA's next security measure contains regulations on the techniques and technologies that should be used in all equipment, devices, and software that have confidential patient information. This rule requires that clinics,

            2 min read
            Red December: month of the fight against AIDS
            Commemorative dates

            Red December: month of the fight against AIDS

            Every new month, a new struggle. September Yellow, October Pink, and November Blue are some of the campaigns that aim to raise awareness and draw the attention of the population to the necessary

              4 min read
              Pacemaker devices will be able to connect to smartphones
              Medicine of the future

              Pacemaker devices will be able to connect to smartphones

              The Cleveland Clinic, located in Cleveland, Ohio, recently announced the top 10 medical innovations for 2021. Among them is the possibility of transmitting data from a pacemaker to the patient's smartphone.

                2 min read
                Tips for a successful online attendance
                Clinic Management

                Tips for a successful online attendance

                Several factors can influence the success of a clinic, and without a doubt, the service is the main point, and the experience the patient has in service is what may result in his

                  4 min read
                  Carter-Rowe Score: what it is, and how to use it in Ninsaúde Apolo
                  Medical software

                  Carter-Rowe Score: what it is, and how to use it in Ninsaúde Apolo

                  Defined by the sum of the scores achieved in an evaluation, the Score helps health professionals to obtain a more accurate diagnosis in their care. When it comes to the area of orthopedics,

                    4 min read
                    Streamline attendances with Ninsaúde Apolo text templates
                    Medical software

                    Streamline attendances with Ninsaúde Apolo text templates

                    With the Ninsaúde Apolo electronic medical record, the health professional can streamline the service in several ways, without losing the quality of the service provided. The Ninsaúde Apolo medical software has several features

                      2 min read
                      Happy Holidays email templates to send to patients
                      Commemorative dates

                      Happy Holidays email templates to send to patients

                      Commemorative dates are great for strengthening ties and bringing health professionals even closer to their patients. A good way to do this is to send a personalized message so that the patient feels

                        5 min read
                        Identify your clinic's target audience based on demographics
                        Clinic Management

                        Identify your clinic's target audience based on demographics

                        Whatever your area of expertise (education, health, etc.), it is essential to know which audience we are working for, and that is why it is so important to know a little more about

                          3 min read
                          Security Rule HIPAA - Physical Safeguards
                          HIPAA

                          Security Rule HIPAA - Physical Safeguards

                          The third paper within HIPAA talks about the Physical Safeguards that are created to protect all of the patient information. In this blog, we find four topics that can be used as guidance

                            2 min read
                            How Canada's Health System Works
                            Medicine abroad

                            How Canada's Health System Works

                            Canada's healthcare system is very similar to the model practiced in countries like Brazil, Spain, and the United Kingdom, with universality as one of its pillars. Therefore, the entire population of

                              4 min read
                              Advantages of using the Ninsaúde Apolo electronic medical record
                              Clinic Management

                              Advantages of using the Ninsaúde Apolo electronic medical record

                              When choosing medical software, several points must be noted, and among them, the advantages that the electronic medical record presents. The medical record should not only contain a field where the professional will

                                6 min read
                                PARP inhibitors are approved in the treatment of prostate cancer
                                Medicine of the future

                                PARP inhibitors are approved in the treatment of prostate cancer

                                The Cleveland Clinic, located in Cleveland, Ohio, recently announced the top 10 medical innovations for 2021. Among them is the discovery of the effectiveness of using PARP inhibitors in the treatment of prostate

                                  2 min read
                                  Security Rule HIPAA - Administrative Safeguards
                                  HIPAA

                                  Security Rule HIPAA - Administrative Safeguards

                                  Within the HIPAA Security Rule, we find a division of 7 topics that must be taken into account when we talk about the security of establishments that deal with confidential patient information, one

                                    3 min read
                                    Security Rule according to HIPAA
                                    HIPAA

                                    Security Rule according to HIPAA

                                    The second of the 3 HIPAA rules talk about the protection of health data in electronic media and establishes standards for maintaining and protecting health information that is stored or transmitted electronically. The

                                      3 min read
                                      Blue November: prostate cancer awareness month in Brazil
                                      Commemorative dates

                                      Blue November: prostate cancer awareness month in Brazil

                                      The movement known in Brazil as November Blue started in 2003 in Australia, and the initial idea came when some friends decided to grow a mustache, to draw attention to male health. Initially

                                        2 min read
                                        October 30th - Brazilian's Day of Gynecologist and Obstetrician
                                        Commemorative dates

                                        October 30th - Brazilian's Day of Gynecologist and Obstetrician

                                        On this day 10/30, in Brazil, our honorees are the health professionals responsible for taking care of the health of the female reproductive system and helping women to give birth most safely

                                          2 min read
                                          Advantages of the digital odontogram
                                          Dentistry

                                          Advantages of the digital odontogram

                                          In the area of dentistry, there is an essential tool so that health professionals can carry out their activities with greater precision. Many professionals know it by the name dental chart, others by

                                            3 min read
                                            How does Germany's healthcare system work?
                                            Medicine abroad

                                            How does Germany's healthcare system work?

                                            The German health system is divided into two types of coverage: private insurance and state insurance, the latter being also called the public system. However, unlike the SUS (Unified Health System) in Brazil,

                                              3 min read
                                              Improve the patient experience at the clinic reception
                                              Clinic Management

                                              Improve the patient experience at the clinic reception

                                              The reception is the place where the patient has the first contact with the clinic, either by email, phone, or in person. For this reason, the patient should be received in the best

                                                4 min read
                                                Can consultation prices and procedures be disclosed?
                                                Medical Marketing

                                                Can consultation prices and procedures be disclosed?

                                                Until some time ago, it was forbidden the health professional or clinics, the disclosure of values of consultations and procedures in Brazil. This means that the act of disclosing on the internet (social

                                                  2 min read
                                                  October 19th - World Breast Cancer Day
                                                  Commemorative dates

                                                  October 19th - World Breast Cancer Day

                                                  Every year, the month of October stands out for being the period in which we call attention to the prevention of breast cancer, one of the most common diseases among women in Brazil

                                                    3 min read
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