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Equipe de Marketing

Equipe de Marketing

We are a Brazilian company specialized in information technology for the healthcare market.

777 posts •
May 7th - Brazilian National Day of the Ophthalmologist
Commemorative dates

May 7th - Brazilian National Day of the Ophthalmologist

On this 7th of May, our honorees are health professionals who are specialists in diagnosing diseases related to the eyes and their attachments, as well as performing surgeries, prescribing treatments and corrections for

    1 min read
    Online scheduling: how to advertise?
    Medical Marketing

    Online scheduling: how to advertise?

    It is essential that a successful clinic keeps up with market innovations and can bring a different factors to attract and retain even more patients. One of the most effective ways to do

      2 min read
      Advantages of using email marketing in the clinic
      Medical Marketing

      Advantages of using email marketing in the clinic

      E-mail is a tool used quite frequently in communication between companies and customers, whether to promote a new service, send a satisfaction survey, or even remember a special date. Therefore, it can be

        2 min read
        Why is it necessary to have a medical website? Discover 5 reasons
        Medical Marketing

        Why is it necessary to have a medical website? Discover 5 reasons

        With the job market increasingly competitive, the presence on the internet has become something essential for companies that want to stand out, and concerning health professionals, it could not be different. Many are

          2 min read
          How to improve the patient's journey in the clinic?
          Medical Marketing

          How to improve the patient's journey in the clinic?

          When we talk about the patient's journey, we are referring to the set of steps that he goes through until the moment of the clinic's assistance. This process starts

            3 min read
            Social media for doctors: tips for attracting patients
            Medical Marketing

            Social media for doctors: tips for attracting patients

            Social networks have been an important tool to bring companies closer to their customers, and in the health area, it is no different. Many health professionals are already present on the web to

              2 min read
              Medical marketing: how to build a good online reputation
              Medical Marketing

              Medical marketing: how to build a good online reputation

              With the practicality that technology has been providing us and easy access to the internet, it is without a doubt that searching for information online on a certain subject has already become a

                2 min read
                Humanized service: 4 tips to carry it out successfully
                Medical Marketing

                Humanized service: 4 tips to carry it out successfully

                In recent times a lot has been said about humanized medical care, but unfortunately, not all professionals know how to practice it. Whether due to the physical structure of the service location or

                  2 min read
                  Health professionals on Youtube: how to create a channel step by step
                  Medical Marketing

                  Health professionals on Youtube: how to create a channel step by step

                  Youtube has in recent years become much more than just a platform for posting videos, today it is also considered a social network. Through this site, thousands of people create content for a

                    2 min read
                    Medical marketing: how to make your website appear on the first page of Google
                    Medical Marketing

                    Medical marketing: how to make your website appear on the first page of Google

                    Internet presence is extremely important for medical marketing, and when creating a website you will notice a significant increase in the number of patients. However, it is important to note that patients will

                      2 min read
                      Coronavirus in healthcare: prevention tips
                      COVID-19

                      Coronavirus in healthcare: prevention tips

                      The year 2020 began to be marked by a pandemic that has been frightening the entire population: the new coronavirus. Since March, Brazilians have remained isolated to avoid contagion, but some special care

                        3 min read
                        Coronavirus: The government of the Brazilian State SC authorizes activities in clinics and offices
                        COVID-19

                        Coronavirus: The government of the Brazilian State SC authorizes activities in clinics and offices

                        In isolation for 20 days, professionals from Santa Catarina (a Brazilian State) from the most diverse areas had to stop their activities due to the coronavirus pandemic. In a publication made in the

                          1 min read
                          A blog for doctors: know the advantages
                          Medical Marketing

                          A blog for doctors: know the advantages

                          With the ease of accessing the internet, today people often use it for the most diverse purposes, including when that annoying little pain that does not want to go away or in the

                            2 min read
                            Seven tips on how to improve clinic marketing
                            Medical Marketing

                            Seven tips on how to improve clinic marketing

                            Marketing is an essential tool for attracting new patients, and can even guarantee the permanence of those who have already visited the clinic. There are several ways to publicize your business and get

                              3 min read
                              Podcast: the new ally of medicine
                              Medical Marketing

                              Podcast: the new ally of medicine

                              After the success of YouTube channels, the new trend in the media is the Podcast. By the way, do you know what a Podcast is, what is it for, and how to use

                                2 min read
                                Humanized care: know what it is and how to practice
                                Medical Marketing

                                Humanized care: know what it is and how to practice

                                You probably have already gone to a commercial establishment where the service was not the best, right? People in a bad mood, do not answer your questions correctly and treat you as if

                                  2 min read
                                  Covid-19 and telemedicine: how to carry out prescriptions
                                  Medical software

                                  Covid-19 and telemedicine: how to carry out prescriptions

                                  To protect people and reduce the spread of Covid-19, on March 20, 2020, through the Federal Official Gazette, the Brazilian Minister of Health, Henrique Mandetta, determined that during the pandemic the use of

                                    3 min read
                                    Youtube for healthcare professionals: learn how to get started
                                    Medical Marketing

                                    Youtube for healthcare professionals: learn how to get started

                                    Youtube has become a large social network widely used for the dissemination of business content, and in the area of health, it has been no different. As an example, we can highlight Dr.

                                      2 min read
                                      Social networks and health professionals: know what are the restrictions
                                      Medical Marketing

                                      Social networks and health professionals: know what are the restrictions

                                      With patients increasingly connected to the internet and seeking health information daily, the health professional must keep up with this rhythm and also be present on social networks. But, did you know that

                                        2 min read
                                        How to have a good relationship and retain patients in the clinic
                                        Medical Marketing

                                        How to have a good relationship and retain patients in the clinic

                                        As important as attracting new patients is maintaining a good relationship with those who have already been to the clinic. The loyalty process has a strong connection with the experience provided to the

                                          3 min read
                                          How to attract patients through digital content
                                          Medical Marketing

                                          How to attract patients through digital content

                                          It is not news that today's patients are much more connected to the internet. A few years ago, most people turned to health insurance catalogs or phone books to find a

                                            3 min read
                                            Tips to keep your clinic safe
                                            Clinic Management

                                            Tips to keep your clinic safe

                                            When we talk about safety, several points must be analyzed, and taking care of the safety of the clinic is certainly essential. This is a factor that encompasses not only the physical structure

                                              2 min read
                                              Clinic decoration: common mistakes to avoid
                                              Clinic Management

                                              Clinic decoration: common mistakes to avoid

                                              The decoration of a clinic influences its success as much as good care. In addition to the colors used, lighting, furniture layout, and comfort are points to note when defining a good decoration.

                                                2 min read
                                                Tips for practicing sustainability in clinics and offices
                                                Clinic Management

                                                Tips for practicing sustainability in clinics and offices

                                                The term sustainability is well used today, but it came up in the mid-1980s, derived from the name "sustainable development", being used for the first time when Gro Harlem Brundtland, the

                                                  4 min read
                                                  The importance of Income Statement in clinics
                                                  Clinic Management

                                                  The importance of Income Statement in clinics

                                                  The Income Statement for the Exercise is essential so that the clinic administrator can carry out an analysis of the results obtained throughout the year and thus be able to develop strategies and

                                                    1 min read
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