Many patients fail to attend scheduled appointments without even notifying the clinic. This often happens because they forget about the appointment or schedule another commitment at the same time.
Since this can occur frequently, Ninsaúde Clinic has developed practical and efficient features that can help reduce patient no-shows. Below, you will learn what these features are and how to use them effectively.
Email marketing

With Ninsaúde Clinic's email marketing feature, you can schedule emails related to appointments, maps showing the clinic's location, and even patient registration forms so patients can complete them at home in advance and at their own pace.
This approach helps prevent potential errors, since patients enter their own information directly into the form. It also helps reduce no-shows and allows the clinic staff to focus on other important tasks.
Appointment confirmations via SMS

Do your patients rarely read emails? Switching to SMS confirmations may be an effective solution. Thanks to Ninsaúde Clinic's Open API*, you can integrate the platform with any SMS messaging software.
*The Open API is a Ninsaúde Clinic feature that enables integration between the system and external platforms, allowing automated, secure, and efficient data exchange. Visit our blog to learn more about the advantages of medical software with an Open API.
Appointment confirmations via WhatsApp

According to research, WhatsApp is one of the most widely used messaging applications, and because it is focused on communication, many clinics and medical practices already use it to confirm appointments. However, Ninsaúde Clinic offers the added advantage of automatically confirming scheduled appointments.
The only task required from the team is to access WhatsApp Web or the mobile app, synchronize the account, and initiate the message delivery through the confirmation screen. The standard message contains a link where patients can indicate whether they will attend the appointment. Based on their response, the system automatically updates the appointment status.
Patient waiting list

Some patients like to keep their contact information available for potential openings when appointment slots become available. Consider offering this option during your scheduling process. When unexpected cancellations occur, you can quickly contact a patient on the waiting list, fill the vacant slot, and reduce gaps in the schedule.

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Article updated on 06/02/2026.
