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Medical Marketing

A collection of 67 posts

Medical Marketing: How to Get More Patients with Clinical CRM
Clinic Management

Medical Marketing: How to Get More Patients with Clinical CRM

Learn how clinical CRM can grow your patient base and enhance relationships through technology and strategy.

    5 min read
    Autism Awareness Month: Your ABA Clinic’s Impact
    Medical Marketing

    Autism Awareness Month: Your ABA Clinic’s Impact

    Blue April is a powerful opportunity for ABA clinics to promote inclusion, raise ASD awareness, and use technology to better connect with families.

      6 min read
      Full Schedule, but Revenue Isn’t Growing? Find Out What’s Wrong
      Medical Marketing

      Full Schedule, but Revenue Isn’t Growing? Find Out What’s Wrong

      Having a full schedule might seem like the ultimate sign of success for any clinic or medical office. However, many healthcare managers and professionals face a frustrating reality: despite a high volume of appointments, revenue remains stagnant.

        5 min read
        The Power of Visual Identity in the Healthcare Market
        Medical Marketing

        The Power of Visual Identity in the Healthcare Market

        In a highly competitive market like healthcare, standing out has become a necessity.

          6 min read
          How to Attract Patients to the Clinic
          Medical Marketing

          How to Attract Patients to the Clinic

          Attracting patients to the clinic is a constant challenge for many doctors, especially in an increasingly competitive market.

            6 min read
            Building Patient Loyalty in Clinics and Offices
            Clinic Management

            Building Patient Loyalty in Clinics and Offices

            In the current healthcare sector, characterized by fierce competition and increasingly informed and demanding patients, patient loyalty has become a crucial element for the success of clinics and offices.

              6 min read
              Digital Marketing in Healthcare: Story Ideas for Clinics
              Medical Marketing

              Digital Marketing in Healthcare: Story Ideas for Clinics

              Digital presence has become an indispensable tool for healthcare professionals who want to expand their visibility and connect more effectively with their patients.

                6 min read
                Why Participate in Medical Conferences?
                Congresses and Events

                Why Participate in Medical Conferences?

                Participating in medical conferences is a highly valued practice in the health field, encompassing not only medicine but also areas like psychology, dentistry, physiotherapy, among others.

                  6 min read
                  Birthday Messages for Psychology Patients
                  Medical Marketing

                  Birthday Messages for Psychology Patients

                  A patient's birthday is a special occasion that can be used to strengthen the therapeutic bond and demonstrate care and attention.

                    6 min read
                    How Social Media Is Transforming Medical Marketing
                    Medical Marketing

                    How Social Media Is Transforming Medical Marketing

                    In today's digital world, social media has emerged as a powerful tool for professionals from all fields, including medicine.

                      6 min read
                      How to Implement Digital Marketing in the Medical Sector
                      Medical Marketing

                      How to Implement Digital Marketing in the Medical Sector

                      In the highly competitive and regulated world of medicine, digital marketing emerges as an essential tool for clinics, hospitals, and healthcare professionals who wish to expand their market presence and improve patient care.

                        6 min read
                        Medical Attire: Comfort, Function, and Professionalism
                        Clinic Management

                        Medical Attire: Comfort, Function, and Professionalism

                        In the world of healthcare, every detail matters, and this includes the clothing worn by medical professionals.

                          5 min read
                          How to Attract and Retain Patients with Medical Marketing
                          Medical Marketing

                          How to Attract and Retain Patients with Medical Marketing

                          Medical marketing is a crucial area for healthcare professionals and institutions seeking not only to attract but also to retain patients.

                            6 min read
                            How to Attract and Retain Patients in a Digital World
                            Medical Marketing

                            How to Attract and Retain Patients in a Digital World

                            Technological advancement and the digitalization of services have revolutionized the healthcare sector, not only by improving the quality and efficiency of care but also by reshaping how healthcare professionals connect with their patients.

                              6 min read
                              Visual Identity for Doctors: Successful Strategy
                              Medical Marketing

                              Visual Identity for Doctors: Successful Strategy

                              Visual identity plays a crucial role in establishing and growing a successful medical career.

                                7 min read
                                Call Panel: Elevating Marketing in Clinics
                                Medical Marketing

                                Call Panel: Elevating Marketing in Clinics

                                In the current and dynamic healthcare sector, efficiency and effectiveness in communication with patients have become increasingly essential.

                                  6 min read
                                  Integrated Clinical System with CRM: Innovation and Efficiency
                                  Medical Marketing

                                  Integrated Clinical System with CRM: Innovation and Efficiency

                                  In the dynamic health market, the integration of clinical systems with Customer Relationship Management (CRM) solutions represents a golden opportunity for institutions that seek not only to enhance operational efficiency but also to boost the sales of their services.

                                    6 min read
                                    Medical Conference Attire: Style Guide
                                    Medical Marketing

                                    Medical Conference Attire: Style Guide

                                    Attending a medical congress is a multifaceted experience that goes beyond learning and exchanging academic information.

                                      7 min read
                                      Health Promotion and Prevention: Beyond the Clinical Environment
                                      Clinic Management

                                      Health Promotion and Prevention: Beyond the Clinical Environment

                                      In an increasingly comprehensive healthcare context, promotion and prevention emerge as crucial aspects for lasting well-being.

                                        6 min read
                                        How to implement patient loyalty programs
                                        Medical Marketing

                                        How to implement patient loyalty programs

                                        The loyalty of patients is a critical factor for the success and sustainability of medical clinics and offices. Loyal patients not only continue to seek treatment in your clinic but can also become

                                          6 min read
                                          Medical Marketing: How to do it?
                                          Medical Marketing

                                          Medical Marketing: How to do it?

                                          Medical marketing plays a crucial role in the healthcare industry, as it allows medical professionals and healthcare institutions to connect with the public, communicate relevant information, and build relationships with patients. Through medical

                                            7 min read
                                            How to attract patients using mental triggers
                                            Medical Marketing

                                            How to attract patients using mental triggers

                                            The term "mental triggers" refers to techniques and strategies that exploit the psychological and emotional aspects of people to influence their decisions and behaviors. Attracting patients through mental triggers can be

                                              9 min read
                                              Inbound Marketing for clinics: how to do it?
                                              Medical Marketing

                                              Inbound Marketing for clinics: how to do it?

                                              We call Inbound Marketing the set of techniques used to attract people and convert them into customers, thus ensuring an increase in the number of sales. Inbound Marketing has been used in several

                                                9 min read
                                                Health marketing tools and strategies with Ninsáude Apolo
                                                Medical Marketing

                                                Health marketing tools and strategies with Ninsáude Apolo

                                                Key patient outreach and healthcare marketing tools include direct mail, email messages, text messages, and even telephone outreach. In response to growing consumerism in healthcare - remembering that here you can also include

                                                  6 min read
                                                  Christmas message for doctors: captivating the patient
                                                  Commemorative dates

                                                  Christmas message for doctors: captivating the patient

                                                  With the end-of-year festivities approaching, it is always important to remember fondly those who have been part of your journey over the last few months, or even the last few years. Patients and

                                                    7 min read
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