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Equipe de Marketing

Equipe de Marketing

We are a Brazilian company specialized in information technology for the healthcare market.

890 posts •
How to Attract and Retain Patients with Medical Marketing
Medical Marketing

How to Attract and Retain Patients with Medical Marketing

Medical marketing is a crucial area for healthcare professionals and institutions seeking not only to attract but also to retain patients.

    6 min read
    From Entry to Exit: Mastering the Patient Funnel
    Clinic Management

    From Entry to Exit: Mastering the Patient Funnel

    In the world of healthcare, understanding the patient funnel is not just a marketing strategy, but a necessity to ensure an efficient, humanized, and high-quality patient care experience.

      6 min read
      Clinic Retail: Integration of Medical Clinics and Pharmacies
      Clinic Management

      Clinic Retail: Integration of Medical Clinics and Pharmacies

      The concept of Clinic Retail is an innovation in the healthcare sector that unites medical clinics and pharmacies into an integrated service, offering a patient-centered health experience.

        6 min read
        How to Choose the Best Clinical Space for Rent
        Clinic Management

        How to Choose the Best Clinical Space for Rent

        In the pursuit of excellence in service and healthcare provision, the selection of an appropriate clinical space emerges as a fundamental milestone for professionals in the field.

          6 min read
          The Detsky Scale in Pre-operative Assessment
          Clinic Management

          The Detsky Scale in Pre-operative Assessment

          In the complex arena of modern medicine, pre-operative assessment plays a critical role, especially in identifying cardiac risks in patients scheduled for non-cardiac surgeries.

            7 min read
            Why is Consent Important in the Healthcare Field?
            Clinic Management

            Why is Consent Important in the Healthcare Field?

            Consent in healthcare is more than just a procedural formality; it is a fundamental principle that underpins respect for patients' autonomy and dignity.

              6 min read
              Design and Well-being: The Art of the Minimalist Medical Office
              Clinic Management

              Design and Well-being: The Art of the Minimalist Medical Office

              The concept of minimalism, a trend that emphasizes simplicity and the elimination of the superfluous, has infiltrated various areas of modern life, including architecture and interior design.

                5 min read
                The Evolution of Bioethical Values in Modern Medicine
                Clinic Management

                The Evolution of Bioethical Values in Modern Medicine

                Medicine, throughout its history, has been a field in constant evolution, not only in terms of technological advancements and innovative treatments but also regarding the values and ethical principles that guide medical practice.

                  6 min read
                  Health Horizons: Innovations in the Medicine of the Future
                  Medicine of the future

                  Health Horizons: Innovations in the Medicine of the Future

                  As we enter a new era of medical science, the "Horizons of Health" are expanding with innovations that promise to fundamentally transform medicine as we know it.

                    7 min read
                    Medical Center: The New Frontier of the Healthcare Market
                    Clinic Management

                    Medical Center: The New Frontier of the Healthcare Market

                    The health landscape is constantly evolving, and one of the protagonists of this transformation is the concept of the Medical Center.

                      6 min read
                      Health Revolution: The Advancement of Digital Prescriptions
                      Medical software

                      Health Revolution: The Advancement of Digital Prescriptions

                      Digital transformation has been reshaping various sectors, and healthcare is one of the areas that has benefited most from this evolution.

                        6 min read
                        The Art of the First Impression: Mastering the Clinical Reception
                        Clinic Management

                        The Art of the First Impression: Mastering the Clinical Reception

                        The first impression is often the most lasting, and nowhere is this truer than in the clinical reception area.

                          5 min read
                          How to Open a Behavioral Health Clinic in Texas
                          New Clinics

                          How to Open a Behavioral Health Clinic in Texas

                          Opening a behavioral health clinic in Texas, USA, is a challenging and rewarding venture that requires careful planning, adherence to various legal regulations, and an unwavering commitment to providing high-quality mental health care.

                            9 min read
                            Understanding the PACS System in Patient Care
                            Clinic Management

                            Understanding the PACS System in Patient Care

                            The Picture Archiving and Communication System (PACS) is a technological innovation that has revolutionized the way medical imaging data is managed, stored, and shared within the healthcare environment.

                              6 min read
                              The Expanded Clinic as a Model of Excellence in Health
                              Clinic Management

                              The Expanded Clinic as a Model of Excellence in Health

                              The Expanded Clinic represents an innovation in healthcare, promoting a holistic and integrative care model that prioritizes excellence in patient care.

                                7 min read
                                The Impact of PPH on Anamnesis: Perspectives and Challenges
                                Clinic Management

                                The Impact of PPH on Anamnesis: Perspectives and Challenges

                                The anamnesis, a crucial element of medical diagnosis, serves as the cornerstone for understanding a patient's health history.

                                  7 min read
                                  Advanced Technologies for Your Physiotherapy Room
                                  Medicine of the future

                                  Advanced Technologies for Your Physiotherapy Room

                                  In the world of rehabilitation and physical therapy, technological innovation has been a fundamental pillar for the advancement of techniques and treatments offered to patients.

                                    6 min read
                                    Healthcare Conferences in USA - March 2024
                                    Congresses and Events

                                    Healthcare Conferences in USA - March 2024

                                    In March 2024, the field of medicine and health will be brilliantly illuminated by a series of prestigious conferences, marking a vibrant start to the year for professionals and enthusiasts in the industry.

                                      20 min read
                                      The Role of the Reception in the Dental Office
                                      Clinic Management

                                      The Role of the Reception in the Dental Office

                                      The reception area of a dental office is more than just the first point of contact for patients; it is the gateway to a care experience.

                                        6 min read
                                        CRM in Healthcare: Sales Funnel Strategies for Clinics
                                        Clinic Management

                                        CRM in Healthcare: Sales Funnel Strategies for Clinics

                                        CRM (Customer Relationship Management) in the healthcare sector is an essential tool for clinics and medical centers that want to optimize their sales processes and strengthen the relationship with their patients.

                                          6 min read
                                          Detailed Anamnesis: The Art of Investigating the HPI
                                          Clinic Management

                                          Detailed Anamnesis: The Art of Investigating the HPI

                                          The collection of a detailed anamnesis is not without its challenges. Language barriers, communication difficulties, lack of medical understanding by the patient, and even reluctance to share personal information can affect the quality of the information collected.

                                            5 min read
                                            Foolproof Tips for Improving Appointment Confirmations
                                            Clinic Management

                                            Foolproof Tips for Improving Appointment Confirmations

                                            Efficiently managing appointment confirmations is crucial for clinics and medical offices aiming to maximize the effectiveness of their schedules and provide an exceptional experience to patients.

                                              6 min read
                                              Discover the Occupational Hazards of Health Professionals
                                              Clinic Management

                                              Discover the Occupational Hazards of Health Professionals

                                              Healthcare professionals, including doctors, nurses, technicians, and other specialists, are on the front lines of patient care and treatment in various settings, such as hospitals, clinics, and community health centers.

                                                6 min read
                                                Integrative Medicine: Fundamental Concepts and Advantages
                                                Clinic Management

                                                Integrative Medicine: Fundamental Concepts and Advantages

                                                In an increasingly aware world of the complexity of human well-being and the interconnectedness of mind, body, and spirit, the pursuit of treatment methods that encompass all facets of health has become a priority.

                                                  6 min read
                                                  Exploring the Benefits of Systems for Clinics
                                                  Medical software

                                                  Exploring the Benefits of Systems for Clinics

                                                  In today's world, characterized by a fast-paced rhythm of technological innovations, the healthcare sector has been one of the main beneficiaries of this digital revolution.

                                                    6 min read
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